Executive Search Boston.com | Marketing Recruiters

Executive Recruiting for Online Marketing, New Media, and Ecommerce.

My Photo

About

First Things First:

  • 1.) Download My V-Card
    2.) Submit Your Resume
    3.) Get My Searches
    4.) Join My Linked-In Network
    5.) CELL: (678) 795-0900

    Get the feed.

Some of my clients

  • American Signature
  • Williams-Sonoma
  • AJC International
  • ShopNBC
  • Kennametal
  • MusiciansFriend.com
  • UltraDiamonds.com
  • David's Bridal
  • Montgomery Ward
  • Peruvian Connection
  • Wireless Advocates
  • A&E Television
  • Backcountry.com
  • Boot Barn
  • Crutchfield.com
  • Golfsmith
  • REI

Executive Search Boston | Search & Recruiting

What We Do ...

At MCM Executive Search, we specialize in contingency-based executive searches for the Online Marketing, New Media, and Ecommerce industry.  Led by well-known marketing recruiter Harry Joiner, we have access to Boston's best online marketers -- and we speak their language fluently.  Let us tell your story in a way that they can appreciate.

Call us today at (678) 749-7075.  Or click here for more information.

Posted at 05:20 PM in Boston | Permalink | Comments (0) | TrackBack (0)

Technorati Tags: Boston, Boston Business, Career Advice, Executive Search, Marketing Careers, Recruiting

Marketing and Ecommerce News

Posted at 07:51 PM | Permalink | Comments (0) | TrackBack (0)

Boston's Recession and Your Career

BOSTON, MA - Well, it's here: Warren Buffett's annual letter to shareholders of Berkshire Hathaway. While you can read for yourselves Mr. Buffett's sober predictions of the economy being "in shambles throughout 2009 - and, for that matter, probably well beyond," job seekers can learn something about how to create real value for their current and potential employers -- now and forever.

It's no secret that stocks took a severe beating last year, and Mr. Buffett's Berkshire holdings were not immune. Yet according to Mr. Buffett, "In good years and bad, Charlie Munger [his long-time business partner] and I simply focus on four goals:

  1. maintaining our company's Gibraltar-like financial position, which features huge amounts of excess liquidity, near-term obligations that are modest, and dozens of sources of earnings and cash;
  2. widening the “moats” around our operating businesses that give them durable competitive advantages;
  3. acquiring and developing new and varied streams of earnings;
  4. expanding and nurturing the cadre of outstanding operating managers who, over the years, have delivered Berkshire exceptional results.

The proof of this approach is in the pudding: Over the last 44 years, Berkshire Hathaway's book value per share has grown from $19 to $70,530, a rate of 20.3% compounded annually.

Question for you Boston-based job seekers: Specifically, HOW have you done these four things in your previous jobs? Can you quantify your contribution in each of these four areas?

You are making a terrible mistake if you think these things are "too high level and abstract" for you to impact! Over the last five years, I have made a small fortune pulling executives out of Dell Computer.

Why Dell? Because a long time ago, Michael Dell was smart enough to tie every Dell employee's bonus to Return on Invested Capital (ROIC) -- the single metric that mattered most to Dell's customers, and therefore, to its stock holders. By aligning his employee's behavior to the expectations of his customers and stock holders, Mr. Dell created a perpetual motion machine fueled by the self-interests of every single stakeholder. That's not a bad thing. That's a great thing!

According to Mr. Dell's book Direct from Dell [which I strongly endorse] ...

ROIC became a focusing device. We introduced it in 1995 with a company-wide push to educate everyone about the benefits of a positive ROIC, with articles in the company newsletter, posters, talks by managers, and "Messages from Michael" devoted to the topic.

We explained specifically how everyone could contribute: by reducing cycle times, eliminating scrap and waste, selling more, forecasting accurately, scaling operating expenses, increasing inventory turns, collecting accounts receivables efficiently, and doing things right the first time.

And we make it the core of our incentive program for all employees. We decided to to reward employees around a matrix of ROIC and growth and higher performance directly attributed to higher ROIC -- which came back in the form of higher compensation.

BOTTOM LINE: Dell executives know how to create value for ALL company stakeholders -- both internally and externally, up and down the value chain -- and that's what today's employment market will pay for. That's what it needs now more than ever! You can stick a Dell executive in just about any company and they will find a way to organize their teams and activities around those things which create value. Clients LOVE this trait, and I have the check stubs to prove it.

So Boston-based candidates, here is one job search rule that you must obey:

DO NOT TRY TO SELL ABSTRACTIONS IN A DOWN ECONOMY!!

Your value to Boston area employers has to be obvious. It has to be easy to explain, understand, and verify. Trust me, business owners are scared to death. They are afraid of President Obama's approach to taxation, and they have NO idea whether Boston's business environment will recover this year ... or the next ... or ever. Fear, uncertainty, and doubt dominate the current climate. Boston area business owners have a bunker mentality.

Accordingly, you MUST make Boston's business owners understand why they are better off investing their hard earned cash in YOU rather than keeping it under a mattress.

You are at great risk if you fight me on this one. This is the new reality. It's a cold as hell world out there, and whether you work for a company or not, you are in business for yourself. It's time you started thinking of yourself as someone else's investment.

Posted at 11:06 AM in Boston Jobs | Permalink | Comments (0) | TrackBack (0)

Technorati Tags: Boston Jobs, Boston Recession, Career Advice, Economy, Job Search Tips, Marketing Jobs

GUEST POST: "Top 3 Job Interview Questions"

Rick ATLANTA - You can read all the "how to interview" books and articles you want, but my favorite three questions are ones I made up more than 20 years ago, that I've never seen written anywhere, and I've never been coached to use.

And if, by chance, they ARE written somewhere, I promise you, I've not seen them.  (Though truthfully, it would shock me if no one else has ever thought of them.)

They stem from my ever-growing frustration over the pitiful lack of "new learning" that's going on in this world.

Seems the vast majority of two-legged, upright Homo sapiens are quite content with whatever level of knowledge they acquired from their last class in college or high school -- and haven't attended a workshop or seminar, cracked a self-help book, or even peeled the shrink-wrap off an educational CD -- since their final school bell rang way back when.

And it pisses me off.

I have no empirical data on what percent of people willingly and routinely self-engage in new learning tools after leaving school -- although the data likely exists somewhere -- but I'm certain it's a discouragingly small number.

Has to be.  The visible evidence surrounds us daily.

Just look at the staggeringly high number of people who have lousy people skills.  No leadership ability.  Weak managerial skills.  No business acumen.  Little common sense.  An inability to negotiate effectively.  No drive, determination or tenacity.  Little self esteem or confidence.  Don't communicate well.  Can't manage their own money.

And are taking no action to acquire the skills or obtain the knowledge on these topics that could turn their life around and improve their job status.

When lo and behold, it's all immediately available to them -- from a vast range of sources.  In multiple learning media formats.  Compiled by experts with hands-on experience.  At very reasonable costs.

In short, it's plentiful in supply, easy to get, cheap to buy.

Yet they don't seek it out.  Won't buy it.  Or choose not to use it.

Instead, countless numbers of low-achieving drones spend inordinate amounts of time thumbing video games, watching mindless TV, drinking at bars ... well, you get my point.

From all this visible data, you have to reach the same conclusion I have -- that the majority of world inhabitants have some knowledge gained through formal school education -- but once school gets out, mindlessly transition into "life idiots" with no additional learning.  With each passing day, they gain in age, but remain static in brainpower and initiative.

Treading water.

And sooner or later -- whether at age 18 or 23 or 41 or 56 or older -- DING DONG! -- they show up in a business suit at your company's door looking for a job.

Some of them interview like a champ, mask their ignorance well, and get the job.

Then suddenly, their lifelong lack of self-initiative for new learning becomes your new performance problem.  Congratulations.

So...

I got fed up.  Sick to death of it.  And did something about it.

In the late 1980s, I overhauled my entire interview style, format, and questions.  To flush out who is -- and who isn't -- a self-starter and lifelong learner.

It's too long to tell all of it here, but I do want to share three killer interview questions that can help you avoid this epidemic problem.

LESSONS & ACTIONS FOR YOU:

As company president -- and the final authority and chief steward for making sure we invited only high-flying eagles into our nest -- I started asking job candidates this question:

"Tell me the names of your five favorite self-improvement authors."

Yeah, you guessed it.  I wanted to know if a candidate freely engaged -- on her own nickel -- in her own time -- in ongoing, repetitive self education.

Frankly, I didn't give a horse's hind end if the authors they named wrote books on stamp collecting, paper training puppies, or building model trains in your basement -- as long as they could name five.

I just wanted tangible proof they were constant seekers of new learning.  I figured five was enough.  That if they could name five, they probably knew a lot more.

Sure, I admit, I was most impressed if -- and was hoping -- their choices revolved around learning that was applicable in the workplace.  But I would accept it if not, because the HABITUAL BEHAVIOR was there.

The result of asking this question was downright frightening.  Mind-boggling actually.

Even today, I shudder remembering the early days of asking -- and seeing blank stares, glazed eyes, and speechless mouths.

Stutter.  Stammer.  I stumped 'em.

After enough rejections, I realized most people had never before put the two words "self" and "improvement" together in the same sentence -- let alone next to each other.

To be fair, I did get several who rattled off names like Napoleon Hill, Dennis Waitley, Les Brown, Zig Ziglar, Stephen Covey, Jim Rohn, Brian Tracy, Earl Nightingale, Ken Blanchard, Deepak Chopra, Roger Dawson, Paul Meyer, and more.

Not many, but some.  These were the people I was looking for.  The cream.

But then, I realized the flaw in my own question:  Even of those who do read, few actually apply.

I needed to go deeper.

So I expanded my favorite ONE question ... to THREE questions.  In addition, I changed the first question -- expanding it beyond just authors.

So, here are my favorite three interview questions -- in the sequence they are asked:

(1)  "Tell me the names of five people in your life from whom you learned the most valuable life lessons."

Allow them to answer, then ask...

(2)  "Tell me one life lesson you learned from each one -- five in total."

Allow them to answer, then ask...

(3)  "Please give me one recent example -- five in total -- demonstrating your use or application of each of the five lessons."

Then sit back, shut up, and watch 'em squirm.

And now I'll reveal a secret: Their answer to THAT question -- the last one -- is the only answer that matters.  Ignore the first two.

Why?

Because the first answer shows only that they listened.

The second demonstrates only that they remembered.

But the third ... it shows they applied.

And that pattern of behavior -- applying what's learned -- is worth gold to you as a leader.

By the way, as you may have surmised, if you get no answer to Q1, nix the next two.  They become pointless.  Likewise, if you get no answer to Q2, nix the last one.  Again, pointless.

Would you be surprised to learn that I actually terminated interviews if they had no answer?  It's true.

Think about it.  Why would I want someone whose work would directly or indirectly impact our valuable clients ... who has to be told to learn?   I didn't.  I wanted people for whom taking the initiative to learn was already an integral part of their everyday behavior -- even outside the workplace -- at their own expense -- with no nudging, prodding, begging or forcing.  It was already who they were.

Isn't that what you want too?  A pre-established pattern of self-learning?

Well then...

Stop settling for mediocre.  Why not give the three questions a shot?  Just be prepared for disappointment in a high percentage of candidates.

Remember, eagles don't flock.  You find them one at a time.
__________________________________________________________

Rick Houcek is a regular contributor to ManagementRecruiter.com.  Rick facilitates off-site strategic planning retreats, helping CEOs and Leadership Teams create high-impact plans that overcome the crippling effects of lousy execution and get successfully implemented.  His Power Planning strategic process drives action through his Escape-Proof Accountability system.  It's ideal for small and mid-size businesses.  To bring this potent weapon to your team, contact Rick by phone, fax or email.  Visit his web site at Soar with Eagles.com.  Ask about his 100% No-Risk Guarantee.

Posted at 12:33 PM in Marketing Jobs | Permalink | Comments (0) | TrackBack (0)

Marketing Job Search Tips

Posted at 09:10 PM in Marketing Jobs | Permalink | Comments (0) | TrackBack (0)

Technorati Tags: Career Advice, Job Search Tips, Marketing Jobs

Online Retail Jobs.com

Archives

  • April 2009
  • March 2009
  • September 2008
  • October 2007

Categories

  • Boston
  • Boston Jobs
  • Marketing Jobs